Aquanow · Case Study 2023
Translating institutional crypto liquidity into a human-centred trading experience.
Owned end-to-end UX/UI design at a B2B fintech platform from zero to launch — translating data-heavy blockchain logic into accessible, production-ready interfaces for institutional traders. Earned a full-time return offer during a company-wide hiring freeze.
TIMELINE
Jan 2023 - 2024
TEAM
Lead Developer, CTO, 4 PMs
ROLE
UX/UI Design Intern
FOCUS
Trading UX · Onboarding · Design Systems
Overview
Building a fintech platform from zero to launch.
Aquanow is a B2B crypto liquidity platform serving institutional traders. As the sole UX/UI Design Intern, I directed the end-to-end design — from initial concept through production. The challenge was translating data-heavy blockchain logic into accessible, trustworthy interfaces that non-crypto-native finance teams could adopt without friction.
01 · Trading Platform
A trading interface institutions can actually trust.
Designed the core trading dashboard — order entry, real-time pricing, settlement status, and portfolio views — with a focus on confidence-inducing data visualization. Built the visual language so traders coming from Bloomberg or institutional banks felt at home, not alienated by crypto-native conventions.
02 · Onboarding
Compliance flows that don't punish the user.
Redesigned the KYC and institutional onboarding flow to balance regulatory rigor with first-impression simplicity. Mapped every step of the legal-to-product handoff and surfaced status transparently — so high-value clients knew exactly where their application stood.
03 · Design System
Aquanow's first shared design language.
Built the foundational design system that unified four products under one visual identity. Established type, color, and component standards in Figma, paired with usage guidelines that gave engineers a clear single source of truth — eliminating the design-to-dev handoff chaos common at early-stage startups.
The nature of my work is confidential and cannot publicly be shared. Please email me if you'd like to chat and learn more!