about aquanow

A digital financial services designed to liquify and translate B2B crypto assets.

At Aquanow I moved between the trading platform, onboarding, and the company's first design system. Here, I was able to hop in the journey of translating data-heavy blockchain logic into interfaces non-crypto-native finance teams could trust.

Aquanow · Trading Platform
BTC/USD · 1m
44276.16
+13.31
PriceAmount
44283.220.03
44282.200.0111
44281.000.0075
44276.16
44273.140.0451
44272.400.0245
44272.130.0755
Institutional Trading · BTC/USD

TIMELINE

Jan 2023 - 2024

TEAM

Lead Developer, CTO, 4 PMs

ROLE

UX/UI Design Intern

FOCUS

Trading UX · Onboarding · Design Systems

Overview

Giving a live fintech platform the design system it never had.

I joined Aquanow after its initial product was built by an external agency inheriting a trading platform with no shared design foundation. I built the token-based component system that unified the trading platform, onboarding, and Aquapay, and picked up marketing, sales, and dev-facing work whenever other teams needed design support. Earned a full-time return offer during a company-wide hiring freeze.

Aquapay · Payment Record
Open
Awaiting
Completed
Expired
User
ID
Crypto
Fiat
Status
Trade Price
user_2451
0x8a4f...c2e1
0.452 BTC
20,184 USD
Complete
44,656.20
user_8923
0x71c2...9bd4
1,200 USDT
1,200 USD
Open
1.0001
user_3318
0xe5fa...4a72
0.089 BTC
3,974 USD
Awaiting
44,650.50
user_1107
0xa912...b8c3
320 USDC
316 USD
Underpaid
0.9875
user_5642
0xd3e7...f291
2.18 ETH
8,450 USD
Complete
3,876.15
user_7708
0xb44e...8e1a
0.012 BTC
535 USD
Not Converted
44,583.00
B2B Crypto-to-Fiat Settlement

01 · Trading Platform

A trading interface institutions can actually trust.

Designed the core trading dashboard — order entry, real-time pricing, settlement status, and portfolio views — with a focus on confidence-inducing data visualization. Built the visual language so traders coming from Bloomberg or institutional banks felt at home, not alienated by crypto-native conventions.

Aquanow · Order Entry
BTC/USD
Order
Analysis
Buy
Sell
Strategy
RFQ
Receive Quantity
Deliver Quantity
0BTC
Submit Order
Trading Execution · RFQ Strategy

02 · Onboarding

Compliance flows that don't punish the user.

Redesigned the KYC and institutional onboarding flow to balance regulatory rigor with first-impression simplicity. Mapped every step of the legal-to-product handoff and surfaced status transparently — so high-value clients knew exactly where their application stood.

Aquapay · 2FA Setup
2-Factor Authentication
1 · Scan QR
Recovery Code
a9a9a9a9a9a9a9a9a9...
Copy
2 · Enter 6-digit code
Verify
Onboarding · Security

03 · Design System

Aquanow's first shared design language.

Built the foundational design system that unified four products under one visual identity. Established type, color, and component standards in Figma, paired with usage guidelines that gave engineers a clear single source of truth — eliminating the design-to-dev handoff chaos common at early-stage startups.

Aquanow · Design System
Product:
Aquanow
Color Tokens
navy/950
#0A1742
navy/800
#142055
teal/400
#4ED0C5
green/400
#4DCAA1
orange/400
#F0A04E
red/400
#E85F5C
Components
Confirm
Cancel
Verified
Verifying
Failed
0.452 BTC
Hide Empty Balances
Foundational Library · Four Products

The nature of my work is confidential and cannot publicly be shared. Please email me if you'd like to chat and learn more!

Glad we could cross paths

I hope it left you with a bit of curiosity and inspiration

Designed and developed by © Jenny Choi, 2026

Glad we could cross paths

I hope it left you with a bit of curiosity and inspiration

Designed and developed by © Jenny Choi, 2026

Glad we could cross paths

I hope it left you with a bit of curiosity and inspiration

Designed and developed by © Jenny Choi, 2026