Samsung Knox · Case Study 2025
Shaping the patterns that scale Samsung Knox across four enterprise products.
Working at SRCA Canada, I shaped multimodal AI patterns, executive dashboards for 1.8M+ device licenses, and the design system that supports 500+ enterprise clients.
TIMELINE
Jan – Sep 2025
TEAM
PDG, Knox Cloud Services
ROLE
UX Design Intern
FOCUS
Enterprise AI · Design Systems · IAM
Overview
An ecosystem too large to navigate by feel.
Knox Cloud Services is a sprawling B2B ecosystem of 20+ enterprise tools spanning device management, security, asset tracking, and IAM. My work at Samsung SRCA Canada spanned four of these products — building the shared patterns and governance that hold the ecosystem together.
01 · Knox Asset Intelligence
Teaching enterprise AI to feel like a tool, not a black box.
The purpose of this research was to identify how other enterprise tools are using AI, understand what are the common AI UX patterns being used currently, explore how these insights can be applied to Samsung services.
Research & Strategy
The growing role of AI in enterprise solutions
By leveraging AI, enterprises can optimize operations, reduce costs, and unlock new revenue streams, making it an indispensable tool for modern businesses.
Defining Agent-to-Agent Interaction
Enterprise AI often feels like a "black box" to the end user. My challenge was to visualize how autonomous agents communicate with each other before presenting insights. I moved beyond simple "chatbot" interfaces and mapped out core Agent-to-Agent workflows. This shifted the paradigm from manual querying to proactive reporting, where the system handles background complexity and only surfaces high-value "interaction patterns" that require human decision-making.
Since AI is a hot topic, my work is confidential and cannot publicly be shared. Please email me if you'd like to chat and learn more!
SCALABILITY & GOVERNANCE
Codifying the AI Pattern Library
I have identified core enterprise AI use cases and documented 10+ reusable interaction patterns now being integrated across the product suite. Designed multimodal AI interfaces and conversational UX that translate complex data models into accessible pathways for non-technical users.
PATTERN #7 I found
02 · Samsung Health HQ
Putting 1.8 million device licenses on a single executive screen.
Designed real-time data visualization for Samsung Health HQ dashboards — giving executives immediate visibility into the global fleet to accelerate strategic decisions. Translated raw telemetry into clear, confidence-inducing signals for non-technical stakeholders.
Technical Constraints
Constraint: The Tableau Environment
The dashboard was built in Tableau, which offers limited flexibility for custom UI compared to React. Standard Tableau filters lacked the visual hierarchy we needed. In order to solve this technical constraints, I had to design a custom 'Global Filter' using Parameter Actions to bypass these limitations.
Before
After
Deep Dive: Implementing the Global Filter
By replacing standard filters with a custom Global Parameter, we forced mutually exclusive selection—eliminating the double-counting error.
THE SOLUTION
A Single Source of Truth
The new architecture unified 3 disparate reports into one master view. This optimized the reporting workflow, transforming a 48-hour manual extraction process into instant, real-time access for stakeholders.
03 · Samsung Account for Business
A sign-in flow that respects how IT admins actually work.
For 500+ enterprise clients, the login screen is the front door to the entire ecosystem. I identified that the existing sign-in flow suffered from high drop-off rates due to disjointed redirections and unclear error handling. The challenge was not just visual; it was structural.
UX AUDIT & HEURISTICS
Before
After
The Solution (Architecture)
Streamlining the Sign-In Pathway
I consolidated redundant steps and introduced clear, accessible feedback mechanisms for errors (e.g., failed SSO attempts). The new design system I established for this flow prioritized WCAG/EAA accessibility compliance, ensuring that the entry point was usable for every employee across our diverse enterprise client base.
organizing
The Impact (Business)
Designing for Conversion at Scale
In B2B, "conversion" means successfully accessing the tools you pay for. By simplifying the visual noise and optimizing the landing page layout, we significantly reduced the time-to-dashboard for users. The redesigned flow now supports 500+ enterprise clients, providing a seamless, professional entry point that aligns with Samsung's ecosystem standards while reducing support tickets related to login issues.
BUSINESS METRICS
04 · Knox Design System
The connective tissue of the Knox ecosystem.
Scaled the Knox Cloud Design System by auditing and building components in Storybook, ensuring 100% WCAG/EAA accessibility compliance. Introduced a 'When to use / When not to use' documentation framework that bridged Figma components with the live product — removing the need for manual mentorship and enabling zero-friction onboarding for new designers and engineers.
SYSTEM ARCHITECTURE
Codifying Component Logic
To stop the fragmentation, I moved beyond simple visual red-lines. I engineered Figma components with strict boolean properties (e.g., hasAlert, hasDivider) and semantic states. This forced developers to use the correct variants, making it impossible to ship inconsistent UI code.
COMPONENT API
OUTCOME
Zero-Friction Onboarding
I noticed new designers often defaulted to complex components where simple ones would suffice. To correct this, I introduced a 'When to use / When not to use' framework that links abstract components to live product examples.
For the Default Slider, documenting its exact location in Knox Configure: KC > Configure settings > Sound display > Default slider This context bridged the gap between the system and the product.
The new guidelines removed the need for manual mentorship sessions. New designers and developers could ship compliant UI on Day 1 by following the self-serve documentation.
DOCUMENTATION
Governance
Closing the Loop with QA Audits
Governance is an active process. I led weekly QA audits to align Storybook code with Figma designs. By consolidating feedback from 'UX Weekly' critiques, I prioritized fixes for spacing and radius inconsistencies directly in Jira
Deep Dive: The Nested SelectList Challenge
Enterprise accessibility is non-negotiable. I audited our Focus Indicators to ensure keyboard-only navigation for IT admins. This research informed my design of the Nested SelectList—a complex component not supported by standard libraries. I engineered a solution for hierarchical data selection, documenting specific Up/Down arrow behaviors to satisfy WCAG/EAA compliance.
LOGIC FLOW
05 · From scratch
Illustrations? I can do that.
Error illustrations created by ME 🧏🏻♀️
